Abstract Purpose- The purpose of this study is to investigate sustainability through online shopping over offline shopping. The study assesses the sustainability of online shopping on the basis of the buying behaviour of samples and their frequency of buying online. Design/Methodology/approach- To examine the sustainability of online shopping over offline shopping, the research was conducted with the help of google forms circulated randomly to the people and the responses were collected. Findings- The result suggests that online shopping is more sustainable than offline shopping. It is a pioneering attempt to suggest that online shopping can be a better experience to the shoppers with some more facilities like 3D videos of the product appearance and personal experience of the purchasers.